I think that negative feedback is so unfair. Let me explain.
I was sent by one of the papers to be the first person to get a Botox treatment at Superdrug – and the only reason I didn’t get the treatment was because they (quite rightly) turned me down because, working through the very detailed questionnaire that you have to fill in before treatment, they discovered I’d had a toxin treatment only two months before and they correctly insist there should be a three-month minimum gap between appointments.
It maddens me that the feedback is so negative because Superdrug has done everything very correctly. They have partnered with the leading brand of botulinum toxin and fillers, they are only employing practitioners who are well trained in cosmetic injectables and have a good deal of experience, they check everyone’s birth-date and won’t treat under 25s and they insist on an initial consultation and a cooling-off period before they will treat anyone.
… all of which puts them streets ahead of all the non-medical and barely-trained people who are already offering injectable treatments in back rooms on the high street at other chemists, beauty salons and hairdressers.
People complain – wow, shocker – that this is bringing Botox to a high street chemist. They forget that Boots introduced Botox to its treatment offerings in leading branches back in 2002 (it was ahead of its time, wasn’t all that popular, and was dropped).
What these people don’t see is that Botox is already on their high streets, though it’s not usually offered in an upfront, clear, medically-based sort of way,
Here’s a link to the blog post I wrote about it at the time
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